Jobs / Sales and marketing / 41-9011.00
Demonstrators and Product Promoters
Demonstrate merchandise and answer questions for the purpose of creating public interest in buying the product. May sell demonstrated merchandise.
- US jobs
- 64,520
- Median wage
- $39,320 a year
- Job family
- Sales and marketing
Can agents do the work of demonstrators and product promoters?
We read the evidence for the whole job family, Sales and marketing: Some tasks (no change in 12 months)
Agents complete 20% or more of the tasks (or projects) on a direct benchmark.
Evidence: CRMArena-Pro, 58.3% of tasks completed.
0% of this occupation's work, by O*NET work activities, is measured by a direct benchmark.
- 26%Promote products, services, or programsNot measured
- 13%Advise others on products or servicesNot measured
- 12%Arrange displays or decorationsNot measured
- 9%Maintain sales or financial recordsNot measured
- 7%Maintain current knowledge in area of expertiseNot measured
- 7%Clean tools, equipment, facilities, or work areasNot measured
- 5%Identify business or organizational opportunitiesNot measured
- 4%Explain technical details of products or servicesNot measured
Benchmarks for the job family
These cover work in sales and marketing, not always this occupation's tasks.
Direct evidence
Work benchmarks mapped primary to this family. They set the step when they report how many tasks agents complete.
Also relevant
These benchmarks cover part of this family's work, or have no result yet. They do not set its step.
Context only
These benchmarks span many occupations, or they test how agents behave. They give context but do not set the step.
Typical tasks
From O*NET 31.0. Core tasks first. Few of these tasks have a benchmark today.
- Provide product samples, coupons, informational brochures, or other incentives to persuade people to buy products.
- Sell products being promoted and keep records of sales.
- Keep areas neat while working and return items to correct locations following demonstrations.
- Demonstrate or explain products, methods, or services to persuade customers to purchase products or use services.
- Record and report demonstration-related information, such as the number of questions asked by the audience or the number of coupons distributed.
- Suggest specific product purchases to meet customers' needs.
- Research or investigate products to be presented to prepare for demonstrations.
- Set up and arrange displays or demonstration areas to attract the attention of prospective customers.
- Identify interested and qualified customers to provide them with additional information.
- Visit trade shows, stores, community organizations, or other venues to demonstrate products or services or to answer questions from potential customers.
- Transport, assemble, and disassemble materials used in presentations.
- Practice demonstrations to ensure that they will run smoothly.
Other job titles for this occupation (53)
Brand Ambassador · Demo Specialist (Demonstration Specialist) · Demonstrator · Event Specialist · Field Merchandiser · Food Demonstrator · In Store Demonstrator · Merchandiser · Product Ambassador · Product Demonstrator · Appliance Counselor · Bell Ringer · Collector · Electric-Gas Appliances Demonstrator · Event Brand Ambassador · Event Marketer · Event Staff Member · Exhibit Display Representative · Food Product Demonstrator · Food Sample Representative (Food Sample Rep) · Goodwill Ambassador · Goodwill Representative · Home Demonstrator · Home Service Demonstrator · Hostess Party Sales Representative · In Store Promoter · In-Store Demonstrator · Knitting Demonstrator · Marketing Brand Ambassador · Meat Products Demonstrator · Newcomer Hostess · Party Demonstrator · Party Plan Dealer · Party Plan Demonstrator · Party Plan Sales Agent · Party Plan Sales Consultant · Party Plan Sales Host/Hostess · Party Plan Selling Distributor · Presentation Team Member · Product Event Demonstrator · Product Specialist · Retail Brand Ambassador · Retail Merchandising Specialist · Retail Sales Merchandiser · Sales Ambassador · Sales Brand Ambassador · Sales Exhibitor · Sales Promoter · Sandwich Board Carrier · Sewing Demonstrator · Sewing Techniques Demonstrator · Sign Holder · Sign Spinner